We would like to thank Sport Techie for featuring the SockIt!
San Clemente, California-based company, The SockIt, is hoping to help youth soccer players improve their skills with rubber sleeves that fit over kids’ shoes and cleats and light up when the ball is kicked properly.
Joe Briganti, The SockIt founder and CEO, didn’t enjoy watching his young daughters and their youth soccer teammates continually kick the ball with their toes. He searched for products online that would help them practice kicking with the proper area of the foot (the metatarsal bone region). Briganti was unable to find what he was looking for on the market, so he began to design a wearable of his own.
The result is a simple wearable device for players ages 5-12. The SockIt is made from industrial strength thermal plastic rubber. This tough rubber allows the The SockIt to absorb impact, shock and deal with rough weather conditions. The light-up function is created by six LED lights. The one-size-fits-all device uses replaceable lithium batteries and the whole thing slips on around shoes or cleats.
The wearable lights up in real time to provide instant and simple feedback every time a player kicks the ball. If a player kicks the ball with their toe, it doesn’t light up. If a player kicks the ball correctly, using the middle portion of their foot around their shoe laces, it lights up. The hope is to continually reinforce the proper technique. It also makes the game a bit more fun for the kids. Briganti hopes the wearable will help youth players build up their confidence.
The SockIt is also useful for coaches and parents who might not know much about soccer. Seeing the wearable light up in real time helps everyone involved know instantly if the proper kicking technique is being used.
About the Reviewer
Ben Rains is a graduate of Indiana University’s School of Public and Environmental Affairs. After moving back to his hometown, Chicago, he is working towards earning his Masters in Journalism at DePaul University. He joined SportTechie in January, 2016.